Thursday, November 7, 2013

Lululemon founder blames some women's bodies for yoga pant debacle


Lululemon's founder said some women's bodies may be to blame for the sheerness issue that caused problems for its black yoga pants earlier this year. (Reuters file photo / )


The founder of Lululemon said women's bodies may have caused the sheerness problems the plagued its high-priced yoga pants earlier this year.


'Frankly, some women's bodies just don't actually work [for the yoga pants],' Chip Wilson said Tuesday in an interview on Bloomberg TV. 'It's more really about the rubbing through the thighs, how much pressure is there over a period of time, how much they use it.'


Lululemon has long been known for making athletic clothing that could withstand many years of wear and washes.


But trouble surfaced in March when the Vancouver, British Columbia-based company recalled its top-selling item, women's black yoga pants containing its proprietary Luon fabric, after determining the pants were too sheer.


Less than three months later, Lululemon on June 10 announced the departure of Chief Executive Christine Day. Its shares fell 17.5 percent the next day, wiping out $1.62 billion of market value, Reuters data and a regulatory filing show.


Two lawsuits filed in Manhattan blamed the defective pants on cost-cutting, and accused Lululemon, Day and Chairman Dennis 'Chip' Wilson of hiding the defects, using deep discounting to boost market share, and concealing plans to replace Day.









from newsandtalking.blogspot.com News And Talking

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